Platform Features
Everything you need to run your watch business in one dealer-first operating system.
Core Platform
- Dealer-first operating system for watch businesses
- Centralised system for inventory, sales, sourcing, finance, and messaging
- Built around real dealer workflows (WhatsApp, dealer-to-dealer trading)
Inventory Management
- Full inventory tracking (owned, consigned, funded, collateral-backed)
- Custom watch fields (model, reference, dial, year, condition, serial)
- Unlimited image storage
- Inventory status management (available, hold, sold, repair, auction)
- Add inventory from photo (watch or invoice)
- Live inventory pages
- Single-watch public share links
Consignment Management
- Consignment stock tracking
- Separate consignment values and sale values
- Consigned stock excluded from balance sheet
- Full consignment audit trail
Repairs & Workshop
- Repair and workshop tracking
- Repairer history
- Cost paid vs price charged
- Automatic "unavailable" status during repair
- Repair costs included in margin calculations
Deals, Sales & CRM
- Deal management (price agreed, margin, invoice-linked)
- CRM-style sales pipeline (lead → negotiating → hold → sold)
- Customer management and history
- Customer demand wishlists
- Automated WTB (Want To Buy) sourcing
Sourcing & Dealer Network
- Internal dealer-to-dealer sourcing network
- WhatsApp WTS (Want To Sell) broadcasts
- WhatsApp WTB (Want To Buy) broadcasts
- Central sourcing interface across all channels
- Dealer-only timed auctions with low fees
Messaging & Broadcast Automation
- WhatsApp-native communication
- Broadcast manager for WTS, WTB, stock drops, and auctions
- Scheduled and queued broadcasts
- Calendar-based broadcast planning
Marketing & Content Tools
- Instagram image creator per stock item
- AI-powered Instagram caption generator
- Shareable watch images optimised for WhatsApp & social
- Public inventory links for instant sharing
Financials & Accounting
- One-click invoice generation
- AR / AP tracking
- Dealer-level accounting ledger
- Watch-level transaction history
- Wire book (incoming & outgoing wires)
- Margin tracking per deal
- VAT / sales tax handling
- Partial reconciliation of wires, invoices, and deals
Collateral Funding
- Use inventory as collateral for funding
- Collateral-backed stock flagging
- Enables business growth without selling stock
Imports & Integrations
- Chrono24 inventory import (auto-mapped)
- Shopify import
- WooCommerce import
- WordPress import
- WhatsApp messaging infrastructure
Documents & Resources
- Central document storage
- Public document links
- Contact enquiry management
- Downloadable resources
Audit, Permissions & Control
- Full audit trail (who, when, before/after)
- Staff roles and permissions
- Enterprise-grade accountability and compliance
Platform Management
- Billing hub
- Subscription management
- Integrations manager
- Support tickets and help centre
In One Line
WDI combines inventory, sourcing, dealer trading, financial control, and WhatsApp automation into a single operating system built specifically for professional watch dealers.
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